My name is Natalia, I am the Founder of Permanent Cosmetics BeautiQ and Lead PMU Artist. I am passionate about empowering women and making a difference in their lives by helping them feel confident about their appearance. My background in Art and Design helps me make my clients’ aesthetic dreams a reality.

Five years ago, Permanent Makeup was a new chapter in my life. I completed my first training, and shortly after, I realized that I knew nothing about PMU. Then followed hundreds of webinars, live streams, master classes, and training on fake skin. In 2019, I rented a tiny suite in Alpharetta, and nobody knew me. I faced lots of struggles and made mistakes, but every time I felt discouraged, I invested in another PMU Training.

I never feared competition. Instead, I stayed curious and wanted to learn more from the artists whose work inspired me. When I finally had an opportunity, I travelled the world and learned from the best in the PMU industry to become, if not the best, then definitely better than I was a year or two ago.

After spending over $40,000 on my education and completing numerous courses to master the most advanced PMU techniques worldwide, I can confidently say that I’ve gained valuable insights from both exceptional and terrible courses. Through thousands of hours of learning and practicing, I have honed my skills and developed the best approach to teaching PMU.⁣⁣

Today, I am internationally certified by top PMU schools in Russia, the European Union, USA, and Brazil. My love for my work and the desire to do my job flawlessly motivate me to focus on constantly developing myself personally and professionally.

In 2021, I moved to a beautiful, spacious studio in Downtown Alpharetta, and in the summer of 2022, I welcomed my first students. My goal is to guide them to reach a level of professionalism and skill that is incomparable in the PMU industry. I put my heart into building up and educating artists to deliver quality and exceed expectations. My primary objective is to teach my students to take responsibility and to take pride in their work. It’s crucial that we take semi-permanent makeup seriously, since, as artists, we are working on the most valuable canvas in the world – our clients’ faces. This is an area of the body that the majority of tattoo artists, even very experienced ones, won’t touch. As PMU artists, we work EXCLUSIVELY on the face, and as such, we must invest in proper training and approach our work with the highest level of care and attention to detail.⁣⁣

Thank you for taking the time to learn more about me and my journey in the PMU industry! I am excited to continue growing and providing exceptional service to my clients and students.